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- How He Built a $600,000 One-Person Business with Video Editing
How He Built a $600,000 One-Person Business with Video Editing
Discover the inspiring story of Scott, who went from making $40-50K a year to building a $600,000 one-person business through video editing for B2B SaaS companies. Learn his secrets to success and how you can replicate his journey to financial freedom.
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Video Summary & Chapters
1. Starting Out with Challenges 🚗
Transition from college to struggling financially and learning essential skills.
2. Introduction to Scott's Business 💼
Exploring Scott's successful $50,000 per month video making business.
3. Scott's Business Model 📹
Understanding Scott's productized service for B2B SaaS companies.
4. Target Clients and Services 🎯
Insight into the clientele and services provided by Scott's company.
5. Purpose of Animated Videos 📈
Explaining the role of animated videos in boosting client sales and branding.
6. Evolution into Video Production 🎥
Scott's journey from various video projects to specializing in video production.
7. College Dropout to Entrepreneur 🎓
Transitioning from college dropout to starting a successful business venture.
8. Passion for Video Production ❤️
Scott's deep-rooted passion for video production and creative endeavors.
9. Exploring Creativity 🎨
Discovering various creative outlets and interests.
10. Business Growth Journey 💼
Transition from a $50,000 yearly income to $50,000 monthly.
11. Mindset Shift to Abundance 🌟
Moving from scarcity mindset to abundance mindset for success.
12. From Creative Jobs to Business 🎥
Turning creative skills like video production into a self-employed business.
13. Productized Model Strategy 💡
Implementing a productized service model for business growth.
14. Value of Packaging Skills 📦
Importance of packaging skills for better monetization.
15. Building a Team 🤝
Transition from solo work to a small team and international collaborations.
16. Attracting Talent 🌟
Recruiting talented individuals through audience engagement.
17. Profit Margins and Tech Stack 💰
Discussing gross profit margins and monthly tech stack expenses.
18. Building an Audience 📈
Strategies for growing an audience through niche-specific content.
19. Starting an Online Business 🚀
Tips for starting an online business and seeking guidance.
20. Workspace Tour 🖥️
A glimpse into the workspace and equipment used for video editing.
21. Business Growth Journey 📈
From zero to $50,000 in a year - evolution of services and offers.
22. Repackaging Services for Success 📦
Enhancing offerings to drive financial growth and value for clients.
23. Customer Acquisition Strategies 🎯
Exploring channels like Twitter, cold email, and direct messaging for growth.
24. Cold Outreach Tactics ❄️
Insights into cold email strategies and response rates for ideal customers.
25. Building a Sales Funnel 📊
Understanding the process of converting leads into customers.
26. Learning and Coaching Journey 📚
Exploring the importance of coaching in finding direction and trying out strategies.
27. Daily Work Routine ⏰
Insight into the structured daily schedule of managing projects and client communication.
28. Weekend Work Balance ⚖️
Balancing work and momentum on weekends to maintain business focus.
29. Taking Time Off and Recharging 🌴
Importance of breaks and vacations for recharging and maintaining productivity.
30. Passion vs. Skill in Business 💼
Debunking the myth of 'follow your passion' and focusing on skills and enjoyment.
Video Transcript
I never made more than like 40, 50K a year out of college.
And that's pre-tax.
So all those broke.
So I packed up my car, drove like 1200 miles away.
That's where I kind of learned how to like talk to people,
network, do customer service, write blogs.
All right, so today we're meeting up with Scott.
He makes $50,000 a month making videos.
And he's gonna show us exactly how he does it.
So yeah, tell me about what you do.
What do you learn?
Yeah, so we run, basically it's a productized service
for B2B SaaS companies.
So think about like, in agency service,
except you're able to buy it kind of like an e-commerce product.
So it's short animated videos for B2B SaaS companies
to run as paid ads and get customers in the door.
What's a typical client for who we work with?
We work with software companies that are primarily B2B.
So they have platforms like you think of strife,
like a payment processor or something like that.
And they're typically also funded.
So in a part about selling something
like a product-high service is making sure that the people have the money to actually
buy what you're selling.
So we found that companies that are VC backed or have gone through like seed and series
A funding, they typically have the money to purchase what we're selling.
So that's what works best for us.
And companies want this because it helps sell more of their product or helps their brand
market better.
The main goal with the videos is not necessarily to directly get our clients more customers.
It's more so to get the potential customers to like stop scrolling or to maybe go book a demo or something like that
It's more of like the scroll stopper some people call it where it's super
Attention grabbing but it doesn't give you enough information to actually go buy the service or product
Tell me a little bit more about your back. I do it doing
actual video agency work. Yeah, so I've done I've done everything
I've done music videos, recaps, me and a friend used to shoot weddings, and just like basically
everything.
I've also been a designer, built websites, all this stuff.
For me, videos were really stuck.
And then it was hard for me to scale, and it was hard to get work.
I didn't really know what I was doing.
So I ended up stumbling onto Twitter and meeting a lot of the people, what they call money
Twitter, right.
and that's really all about how can you take what you already know how to do
which for me was the video production stuff and monetize it at a higher level
and then that's when I kind of got into all the technical
technical business stuff. Yeah, if you got a college or not that.
I went for two months and dropped out of thing.
Why did you drop that? What happened?
