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- How I Made $30M With My Side Project: Epic Gardening Success Story
How I Made $30M With My Side Project: Epic Gardening Success Story
Discover Kevin Aspire's journey from trying out different hobbies to building Epic Gardening, the world's most followed gardening brand, generating tens of millions a year in revenue. Learn how curiosity fueled his entrepreneurial spirit and led to remarkable success.
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Video Summary & Chapters
1. Introduction 🌱
Kevin's journey from uncertainty to success
2. Founding Epic Gardening 🌿
Kevin introduces Epic Gardening and its growth
3. Epic Gardening Headquarters 🏡
A glimpse into Kevin's homestead and workspace
4. Early Life and Independence 🌄
Kevin's upbringing and life-changing event
5. Exploring Hobbies and Gardening Beginnings 🌻
Kevin's journey through various hobbies leading to gardening
6. Curiosity as a Driver 🧐
The role of curiosity in Kevin's entrepreneurial journey
7. Monetizing the Blog 💰
Kevin's transition from a hobby blog to a revenue-generating project
8. Turning Gardening into a Business 💡
The pivotal moment when Kevin realized the potential of Epic Gardening
9. Dreaming of Success 💭
Kevin's journey and the dream of a life-changing idea.
10. From Side Project to Success 🚀
Evolution of Kevin's business from humble beginnings to millions.
11. Innovative Business Approach 💡
Exploring Kevin's unique approach to product development.
12. A Day in the Life 🌿
Insight into Kevin's varied daily routines as a business owner.
13. Action Over Knowledge 📚
Encouragement for beginners to prioritize action over excessive knowledge seeking.
14. Join the Workshop 🛠️
Opportunity to learn from Pat about building a successful business.
Video Transcript
Ready?
When I graduated, after that I really had no clue what I wanted to do and so I tried
a ton of different hobbies.
2013ish or so I started gardening with my brother just to break the pattern, get off the
computer, get outside and I wasn't thinking it would be anything but a hobby.
I think curiosity as an entrepreneur is what propels you and if you innately have it then
you're sort of good to go.
My name is Kevin Aspire too and I am the founder of Epic Gardening which is the world's
Most followed gardening brand.
We've extracted to $7.3 million a year
and now do tens of millions a year in revenue.
So we're here at my homestead, I call it, in Suburban San Diego.
It's about a third of an acre.
The house is 1,000 square feet, so pretty small house.
Live here with my girlfriend and some random cats that come by.
We have nine hens and probably like 300 plus plants.
Thousands of plants, I'm not even really sure, 25 fruit trees.
But this is Epic Gardening headquarters.
This is where we fill them on our content.
And so we test our products.
This is where we grew out our new varieties of our our seeds that we sell and just kind of hang out.
I grew up here in Southern California, San Diego in a suburban area.
It was really in a science, really into math, it was being sent to science camps as a kid, it was collecting rocks, collecting coins.
And then something that threw my life for a loop was when I was 13, my dad passed away in an accident.
He was in a pool swimming, he loved to swim, and he passed out underwater, something caused him to go unconscious.
No one was there watching.
They should have been and they could not resuscitate them.
And so, you know, you wake up one day,
and you don't have your dad.
So, after that, I was very independent.
Even before that, I was exceptionally independent after that.
And it was that sort of way of thinking
that led me to all these weird hobbies
and following that path.
Because I really didn't care anymore
what anyone thought I should do.
So what I did is I left college graduated.
The problem is after that I really had no clue
what I wanted to do.
And so I tried a ton of different hobbies.
I spent a whole month doing night photography
and I spent a whole month drumming.
So I would drum for like six to eight hours a day
on like an electric kit with headphones on.
But yeah, there was just this whole period of time
where I was trying a bunch of random things.
Me and while probably playing some video games
and stuff at the time and just like exploring all these different hobbies,
2013ish or so, I started gardening with my brother
or just to break the pattern, get off the computer,
